ELLIE PETERS | SENIOR ART DIRECTOR, DESIGNER

For about two years, I consistently worked with the Robert Mondavi Winery brand managers on their social media asset creation and planning. For the first year, our team outlined a detailed content plan to kick off their goal of establishing a more engaging presence online. Into the following year we worked closely with the winery's hospitality director by providing a calendar template/system to create supporting assets for their social media. These are just a few select video examples from this undertaking. I art directed studio shoots for the first five posts shown below but assets were created with a mix of new and old brand assets.

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Role: Art Director, Designer